THE PRODUCT
What you're selling
IDEAL BUYER
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CORE PROMISE
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DELIVERY MODEL
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METHODOLOGY
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GETTING STARTED
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PRODUCTISATION ENGINE
Let's find the business hiding inside your experience.
You don't need to know what you want to sell yet.
We'll help you uncover the commercially valuable knowledge
you've accumulated through your career.
We'll do three things:
1UnpackYour experience, strengths and the problems you repeatedly solve.
2DiscoverAI finds three commercial opportunities hiding inside that experience.
3BuildChoose one and we'll draft the buyer, promise, method, pricing and blueprint for you.
YOUR EXPERIENCE + THE PROBLEMS YOU SOLVE
Give us the raw ingredients.
A few useful details are enough. The Engine will do the heavy lifting — you do not need to invent a product, buyer or methodology.
01 Your background
Start with the basics so the Engine understands the context behind your experience.
02 What you know
No résumé required. Give us enough to spot experience, judgement and strengths that could be valuable to someone else.
Roles, industries, projects, businesses, clients or responsibilities that shaped what you know.
03 Where you create value
Think about the situations where people rely on your judgement, advice or ability to get something done.
04 Anything you've already built (OPTIONAL)
If you already have useful material, tell us. If not, leave this blank — it won't hold back your results.
Templates, spreadsheets, checklists, scripts, assessments, frameworks, processes, presentations, courses or tools.
THE BUSINESS YOU WANT
What should this opportunity fit around?
Choose the closest options. These are preferences, not commitments.
ANALYSING YOUR IP
Finding the commercial opportunities...
Productisation Engine
Analysing your experience
Analysing your experience
Mapping your expertise against problems, buyers, outcomes and delivery models...
✓ Analysis complete. Your opportunities are ready.
YOUR PRODUCT OPPORTUNITIES
Your experience can become more than billable hours.
We've identified three ways you could package what you know
into something easier to understand, buy and deliver.
FREE ANALYSIS COMPLETE
OPPORTUNITY 01
90-Day Business Performance Reset
A structured engagement that diagnoses a high-value business problem and creates a practical improvement roadmap.
Ideal buyer—
Problem—
Outcome—
Why it fits you—
Duration—
OPPORTUNITY 02
Expert Diagnostic & Roadmap
Turn your expertise into a focused diagnostic that identifies what's wrong, what matters most and what should happen next.
Ideal buyer—
Problem—
Outcome—
Why it fits you—
Duration—
OPPORTUNITY 03
Expert Operating System
Turn your process into templates, tools, guidance and a repeatable system customers can use themselves.
Ideal buyer—
Problem—
Outcome—
Why it fits you—
Duration—
YOUR DRAFT OFFER
We've built the first version for you.
Review the essentials below. Change only what you want to change — the rest of the blueprint is generated for you.
BUILDING FROM
Selected Product
✦ START WITH A HYPOTHESIS
You do not need to perfect this now. Build a credible first offer, then validate it with real buyers.
Optional — a session, audit, template, calculator, report, review or support.
YOUR PRODUCT BLUEPRINT
You've turned your experience into something people can buy.
This is the commercial picture we've built from your experience,
expertise, preferred business model and selected opportunity.
YOUR PRODUCTISED CONSULTING BLUEPRINT
Your Product
Your core product promise will appear here.
01
02
THE TRANSFORMATION
Why someone would buy it
BEFORE
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→
AFTER
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Why this matters
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03
YOUR EXPERTISE
The intellectual property behind the product
CAREER & EXPERIENCE
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CORE STRENGTHS
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PROBLEMS PEOPLE ASK YOU TO SOLVE
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REPEATED PROBLEMS
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RESULTS YOU'VE CREATED
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HOW YOU SOLVE THEM
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MISTAKES YOU RECOGNISE
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EXISTING TOOLS / IP YOU ENTERED
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AI-IDENTIFIED MONETISABLE IP
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04
YOUR PRODUCTISED METHOD
Your Methodology
01
Stage 1
02
Stage 2
03
Stage 3
04
Stage 4
05
Stage 5
05
PRODUCT SCOPE
Define what the customer is buying
✓ CUSTOMER RECEIVES
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NOT INCLUDED
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06
COMMERCIAL MODEL
What this could look like as a business
YOUR INCOME GOAL
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TIME AVAILABLE
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PRODUCT PRICE
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COMMERCIAL PERSPECTIVE
A defined offer gives you something you can test with real buyers.
Validate the product before assuming a particular sales volume, price or level of demand.
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WHAT YOU JUST CREATED
From experience to a commercial product
01
EXPERIENCE
Professional expertise
→
02
IP
Your process
→
03
PROBLEM
A defined buyer problem
→
04
PRODUCT
Your product
→
05
MARKET
Real buyers
YOUR NEXT STEP
The idea is no longer the problem. Now you need evidence.
You have a working product hypothesis: a buyer, a problem, an outcome, a delivery model, a methodology and a price range. The next step is to put it in front of real people and learn what they actually want.
YOUR SIMPLE ACTION PLAN
From experience to a product people can understand and buy.
This is deliberately simple. You do not need a full business before you test the idea.
WEEK 1Unpack your IPCapture the problems you solve, decisions you make, repeatable steps, tools and lessons from experience.
WEEK 2Sharpen the offerChoose one buyer, one important problem and one clear outcome. Keep the first version tightly scoped.
WEEK 3Validate itSpeak with 5–10 potential buyers. Test the problem, language, scope and willingness to pay before overbuilding.
WEEK 4Build & sell v1Create only the assets needed to deliver the first version, then invite a small number of buyers to try it.
YOUR 9–5 FREEDOM ROADMAP
From employed expertise to a business that can create options.
Your Productisation Engine result is one step in a longer journey. This map shows the high-level phases — not a promise or fixed timeline. Move through them by gathering evidence before increasing your commitment.
01
Employed + experiencedKeep the stability of your current income while identifying expertise worth testing.YOU ARE HERE02
Unpack your IPCapture your judgement, repeatable processes, tools, lessons and results.03
Productise one outcomeTurn your expertise into a clear buyer, problem, outcome, scope and delivery model.Your product04
Validate with buyersHave real conversations. Test the problem, wording, scope, price and willingness to act.05
Build a revenue bridgeDeliver version one, collect evidence, improve the offer and create repeatable sales activity.06
Create work optionsOnly when the numbers support it, consider reducing employment hours or increasing business focus.07
Your version of 9–5 freedomBuild toward greater choice over your time, income sources and how you work — whatever that means for you.Your path may be faster, slower or different. Treat each phase as a decision gate: validate with real evidence before making major employment or financial decisions.
KEEP YOUR BLUEPRINT
Take your Blueprint + Action Plan with you
We’ll email your personalised Product Blueprint together with a simple implementation roadmap showing what to unpack, validate and build next.
Your personalised product opportunity and positioning
Your experience, IP and productised method in one place
A simple 4-week action plan to move from idea to validation
Clear next steps — without needing to build everything at once
YOUR BLUEPRINT IS READY
Send it to my inbox
Click the teal button immediately below this card to enter your details securely.
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EMAIL YOUR BLUEPRINT
Where should we send it?
Enter your details and we’ll send your Product Blueprint + Action Plan.
WHAT NEXT?
Turn your blueprint into evidence.
Start with the first action in your 30-day plan, speak with real potential buyers and use what you learn to refine the offer.
Book a Productisation Strategy Call →
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